Email Marketing Active Campaign CouponsFebruary

Email Marketing Active Campaign CouponsFebruary

The possibilities are unlimited. Attend this FREE online training with Marcus TaylorOne method we have actually explore a lot is utilizing information recorded from our Leadformly kind to personalise the content in our ActiveCampaign emails using ActiveCampaign’s conditional material feature. Basically, this allows you to customise the content in your e-mail projects utilizing guidelines like ‘If contact’s organisation type = agency, screen X, otherwise display Y’. Here’s an example of a fully-automated e-mail we send out utilizing conditional material.

I believe the reason is since it sounds natural and consists of sufficient personalisation (it references that they’re running a firm) that people suspect it’s been composed manually. We’ve even received a lot of appreciation from individuals who’ve determined that it is automated, however are still impressed!If you want to increase your email campaign engagement by 10-20%, simply send out all of your e-mails two times, but the second time around just send out the e-mail to the sector of people that didn’t open it the very first time round.

While the open rate will not be as high as the very first campaign, it’s still going to be opened by some of your list who would not have actually otherwise seen it (Email Marketing Active Campaign CouponsFebruary). If somebody opens your email however does not click through to your deal it means that they were intrigued by your subject line, however the deal wasn’t rather right for them.

Email Marketing Active Campaign CouponsFebruary

One of our most responded-to email projects is a basic email that we send out to everyone who attends a Leadformly webinar however doesn’t register for an account (Email Marketing Active Campaign CouponsFebruary). It looks like this: If someone clicks ‘Yes– however I have a concern’ or ‘No’ it opens up an e-mail dealt with to me with the pre-filled text ‘Hi there Marcus, I’m not all set to utilize Leadformly since …’.

When we first began buying tools for our consumer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and several others. After a number of months we understood that the majority of the performance we were using in those tools could be changed by ActiveCampaign. Here are some of the ways we’re utilizing ActiveCampaign for customer success.

Email Marketing Active Campaign CouponsFebruaryEmail Marketing Active Campaign CouponsFebruary

While it’s suggested to be used for handling sales pipelines it works well work managing any procedure that has a clear set of actions– like onboarding. We have actually developed automation sequences to immediately move clients between various steps of this pipeline based upon what pages they check out or occasions they fire from within the Leadformly application.

Email Marketing Active Campaign CouponsFebruary

I have to confess, gathering NPS ratings in ActiveCampaign is difficult. We had actually previously utilized Promoter.io to collect NPS, which is (in theory) a plug and play service. We struggled a lot with their service, which was among the factors for centralising it in ActiveCampaign. Instead of describing how we set it up here, I ‘d suggest reading brilliant short article that ActiveCampaign released, which we followed to gather and automate NPS collection.

In order to educate our customers and make them successful as rapidly as possible, we put all of our customers into a 7-day onboarding series, which drip feeds a series of tutorials, videos, and white documents that they can utilize to discover our software and improve outcomes from their lead capture types. This automation series takes some strain off of our assistance group, as it indicates that we can answer concerns in these tutorials that might have otherwise become support tickets/emails.

When someone cancels their account or demands a refund for our endeavors, it is essential that we discover what caused this. In ActiveCampaign, we immediately set off a series that asks the client what made them leave, and then adds/removes them from the proper lists and sequences. It’s simple however is one less thing that our consumer success group requirement to think about.

Email Marketing Active Campaign CouponsFebruary

Below are some of the ways we’ve used ActiveCampaign to automate elements of HR, financing, and employee training. When a brand-new staff member joins Venture Harbour, an automatic e-mail series is triggered that drip feeds information on how we doing things at Venture Harbour and why. This ensures that all brand-new staff members have a consistent onboarding experience, and are aligned with the company’s bigger image vision and goals.

While unconventional, using marketing automation to streamline our new staff member onboarding has made this procedure a lot easier. We don’t read CVs at Venture Harbour. Instead, we ask all candidates that request a task from our website to complete a brief quiz that informs us more about them and how they resolve problems (Email Marketing Active Campaign CouponsFebruary).

At the end of the day, if you’re not going to finish a 10-minute test to be considered for a function at Venture Harbour, you’re absolutely not the best fit. It likewise gives us a lot of informative info about prospects. For example, one of our values at Endeavor Harbour is to never ever stop finding out, so in our quiz we ask ‘What are the last three nonfiction books you check out?’.

Email Marketing Active Campaign CouponsFebruary

Email Marketing Active Campaign CouponsFebruaryEmail Marketing Active Campaign CouponsFebruary

This test is sent out through a marketing automation sequence, which maximizes hours of emailing backward and forward with potential candidates, and makes sure that we just think about the best candidates to come in for an interview. I used to dislike chasing after up billings. While the bulk of our clients paid their invoices on time, there were always a few that required a nudge or 2.

By sending out the email from a ‘[email protected]’ email address rather than my personal e-mail address it depersonalised the message and discovered more as an alert rather than an individual requesting for an invoice to be paid (Email Marketing Active Campaign CouponsFebruary). Not only was it simply as efficient as me emailing them, it indicated I could stop sending out an email that I disliked sending out– and it saved me time!There are few tools that I totally suggest daily, but ActiveCampaign is one of them.

As a one-stop e-mail marketing service, ActiveCampaign, which begins at $9 monthly has a lot to use, consisting of endless e-mails with all of its plans, third-party integrations, and a range of auto-responders. This leads to a rather busy user interface, which can be tough to take in initially glance.

Email Marketing Active Campaign CouponsFebruary

Email Marketing Active Campaign CouponsFebruaryEmail Marketing Active Campaign CouponsFebruary

ActiveCampaign has a large library of online assistance resources and onboarding services, and you can receive assistance via live chat, but not by phone. It’s similar to Campaign Screen in numerous methods, though each bests the other one in some locations. For the very best e-mail marketing experience aim to our Editors’ Choice picks in this category: Advocate and MailChimp , each of which provide live assistance, and generous functions.

The business arranges its plans depending upon the variety of customers you’re seeking to reach. Plans begin at $9 each month for up to 500 contacts and unrestricted emails. At each subscriber level, you can upgrade to a Plus plan that includes numerous features consisting of customer relationship management (CRM), a customized domain, and custom branding.

Plans go all the way as much as 100,000 contacts; if you need more, you can get in touch with ActiveCampaign for a custom-made strategy. In in between, you can choose for 2,500 contacts for $29 per month, 5,000 contacts for $45 per month and so on. All plans consist of unlimited e-mails, unlike Campaign Monitor, which provides both standard strategies with restricted e-mails, and more expensive endless plans. Email Marketing Active Campaign CouponsFebruary.

Email Marketing Active Campaign CouponsFebruary

ActiveCampaign provides a 14-day totally free trial that does not require a credit card. To begin, all you need is your company name and e-mail address. Next, you established a password and after that choose the service you’re looking for– in addition to email marketing, it offers marketing automation, CRM, and sales automation.

The dashboard is overwhelming initially glimpse. It’s hard to understand where to look first. On the ideal rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is an introduction of your campaign activity. Part of the confusion is that it’s filled with sample information that disappears when you mouse over it.

It’s likewise complicated given that ActiveCampaign likewise uses CRM and other functions that you may not plan to use, but show up on the dashboard anyway if you’re utilizing the complimentary trial. Email Marketing Active Campaign CouponsFebruary. Along the top of the screen are your main choices: contacts, projects, lists, and other non-email marketing associated functions.

Email Marketing Active Campaign CouponsFebruary

From here you can import and export CSV files or import from a third-party service, such as Asana (See Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Suggestions), and much more. This is another area where it bests Campaign Display, which has no 3rd party integration. Email Marketing Active Campaign CouponsFebruary.

Prior to you include any contacts, though, you have to develop a list, much like with Campaign Monitor. When you create a list, you require to offer it a name, supply your business’s mailing address for the footer, company URL, and a note letting customers understand why they’re getting the e-mail (this might reduce spam reports from forgetful users.) Next, you can import contacts to that list.

You can also decide not to import a certain field. I tried including email, name, and birthday. It acknowledged email, but not the other two, but I was able to easily create custom fields. You can also tag contacts for simple searching. Click on the projects tab to develop a newsletter. They even have a standard mage editor where you can crop the image. MailChimp’s editor is the very best I have actually seen in all of the e-mail marketing platforms I have actually attempted. You have access to the underlying code, so you can develop a truly plain e-mail, offered you make a fundamental design template first.

Email Marketing Active Campaign CouponsFebruary

MailChimp’s integrated image editor is incredibly effective. You can resize, crop, and include custom-made text to your images. I miss MailChimp’s email-editing experience. It would save me a little time to have that very same experience on ActiveCampaign. However the highly-customizable automations I can construct on ActiveCampaign more than offset that potential time cost savings.

ConvertKit’s email editing experience is extremely plain, however simple to navigate. Their design templates are restricted, which is great with me, but their e-mail modifying experience is a little easier in that you can create inline images, and you can create a totally plain e-mail, and even modify the underlying HTML. If you wish to make some quick edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an e-mail, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they implied to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I desired to change back and forth in between various emails, I would intuitively be inclined open the same automation in various tabs, then open the respective e-mails from each of those tabs.

Email Marketing Active Campaign CouponsFebruary

In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can edit every one, or you can Command + Click to open each in a brand-new tab to more quickly edit your whole series. Contrast that with ConvertKit’s Series.

Again, it would conserve me a lot of time to have ConvertKit’s automation e-mail editing experience on ActiveCampaign. But picking an e-mail marketing platform is like selecting a spouse – Email Marketing Active Campaign CouponsFebruary. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced segmentation. Speaking of segmentation, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has actually limited division alternatives.

Email Marketing Active Campaign CouponsFebruaryEmail Marketing Active Campaign CouponsFebruary

You can combine characteristics with an AND/OR operator, and you can blend and match those groups of traits with another AND/OR operator. With MailChimp, you can just sector by AND/OR, however MailChimp’s Pro strategy allows more sophisticated segmenting, for an extra $199 a month. In my look for the best email marketing platform, I saw many others, a few of which I’ve currently mentioned.

Email Marketing Active Campaign CouponsFebruary

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be utilizing ConvertKit. Their automations are a lot easier to construct, though they aren’t as flexible as ActiveCampaign’s, and their divisions choices aren’t as advanced either. They likewise don’t have objective tracking, or Message Variables. MailChimp. You already understand that I changed from MailChimp to ActiveCampaign.

MailChimp is totally free for up to 2,000 contacts, though if you’re major I ‘d highly caution against locking yourself into an email marketing platform even if it’s cheaper on the short-term. Switching is a discomfort, and it may cost you more in the long run. AWeber. AWeber has been around forever, so they integrate with anything.

It has just-okay e-mail editing experience, templates, and automations. One edge it has, in my viewpoint, is Global Text Bits. I go more in depth in my AWeber Review. If you’re a small company with 5,000 subscribers or more, and you do not need a lot more than basic broadcasts and automations, AWeber might be a good option.

Email Marketing Active Campaign CouponsFebruary

I usually don’t believe prices must be a significant aspect in choosing the right email marketing platform for your business. Having the best functions for your marketing method will ultimately offset whatever price distinctions you discover. However, price is still an element, so let’s look at pricing for ActiveCampaign vs.

As you can see: If you’re starting out with 500 contacts, ActiveCampaign’s Lite plan is more affordable than both AWeber and ConvertKit. ConvertKit is nearly double the price of ActiveCampaign if you’re simply beginning out. MailChimp, is complimentary listed below 2,000 contacts. But changing is a pain, so only select MailChimp if it’s the best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve said, if you’re going to be making complete usage of ActiveCampaign’s rich automation functions, it’s well worth the price distinction. In conclusion, ActiveCampaign is an incredibly versatile e-mail marketing platform, and I’m so delighted I made the effort to do the research study and make the switch from MailChimp to ActiveCampaign.

Email Marketing Active Campaign CouponsFebruary

Email Marketing Active Campaign CouponsFebruary

The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne technique we’ve experimented with a lot is using information captured from our Leadformly form to personalise the material in our ActiveCampaign emails using ActiveCampaign’s conditional content feature. Essentially, this enables you to personalise the material in your email campaigns using rules like ‘If contact’s organisation type = firm, screen X, otherwise show Y’. Here’s an example of a fully-automated email we send utilizing conditional content.

I suspect the reason is due to the fact that it sounds natural and consists of adequate personalisation (it referrals that they’re running a company) that individuals suspect it’s been composed by hand. We have actually even gotten a great deal of praise from individuals who’ve determined that it is automated, however are still impressed!If you wish to increase your email campaign engagement by 10-20%, just send all of your e-mails twice, however the 2nd time around only send out the email to the sector of people that didn’t open it the very first time round.

While the open rate will not be as high as the first campaign, it’s still going to be opened by a few of your list who wouldn’t have otherwise seen it (Email Marketing Active Campaign CouponsFebruary). If somebody opens your email but doesn’t click through to your offer it means that they were intrigued by your subject line, but the deal wasn’t rather right for them.

Email Marketing Active Campaign CouponsFebruary

One of our most responded-to email campaigns is an easy email that we send out to everyone who goes to a Leadformly webinar but doesn’t register for an account (Email Marketing Active Campaign CouponsFebruary). It looks like this: If someone clicks ‘Yes– however I have a concern’ or ‘No’ it opens an e-mail resolved to me with the pre-filled text ‘Hey Marcus, I’m not all set to utilize Leadformly because …’.

When we first started buying tools for our client success team at Leadformly, we attempted Intercom, Drift, Promoter.io, and several others. After numerous months we understood that many of the performance we were using in those tools could be changed by ActiveCampaign. Here are a few of the ways we’re utilizing ActiveCampaign for consumer success.

Email Marketing  Active Campaign CouponsFebruaryEmail Marketing Active Campaign CouponsFebruary

While it’s suggested to be utilized for handling sales pipelines it works well work handling any procedure that has a clear set of steps– like onboarding. We have actually produced automation series to automatically move clients in between various steps of this pipeline based on what pages they visit or events they fire from within the Leadformly application.

Email Marketing Active Campaign CouponsFebruary

I have to confess, gathering NPS ratings in ActiveCampaign is not easy. We had formerly utilized Promoter.io to collect NPS, which is (in theory) a plug and play option. We struggled a lot with their service, which was among the factors for centralising it in ActiveCampaign. Instead of explaining how we set it up here, I ‘d advise reading brilliant short article that ActiveCampaign released, which we followed to collect and automate NPS collection.

In order to inform our customers and make them effective as quickly as possible, we put all of our clients into a 7-day onboarding series, which leak feeds a series of tutorials, videos, and white documents that they can use to learn our software application and improve results from their lead capture forms. This automation series takes some strain off of our assistance team, as it implies that we can address questions in these tutorials that might have otherwise become support tickets/emails.

When somebody cancels their account or requests a refund for our ventures, it is essential that we learn what caused this. In ActiveCampaign, we automatically trigger a series that asks the customer what made them leave, and after that adds/removes them from the proper lists and sequences. It’s simple however is one less thing that our customer success team need to think of.

Email Marketing Active Campaign CouponsFebruary

Below are a few of the methods we have actually used ActiveCampaign to automate aspects of HR, financing, and staff member training. When a brand-new employee signs up with Endeavor Harbour, an automatic e-mail series is set off that drip feeds information on how we doing things at Endeavor Harbour and why. This makes sure that all brand-new workers have a consistent onboarding experience, and are aligned with the company’s larger photo vision and objectives.

While unconventional, utilizing marketing automation to enhance our brand-new employee onboarding has actually made this procedure a lot easier. We do not read CVs at Venture Harbour. Rather, we ask all prospects that look for a job from our site to finish a short quiz that informs us more about them and how they resolve issues (Email Marketing Active Campaign CouponsFebruary).

At the end of the day, if you’re not ready to finish a 10-minute test to be considered for a function at Endeavor Harbour, you’re certainly not the ideal fit. It likewise offers us a great deal of insightful details about candidates. For example, one of our values at Endeavor Harbour is to never stop discovering, so in our quiz we ask ‘What are the last three nonfiction books you check out?’.

Email Marketing Active Campaign CouponsFebruary

Email Marketing  Active Campaign CouponsFebruaryEmail Marketing Active Campaign CouponsFebruary

This test is sent out through a marketing automation series, which maximizes hours of emailing back and forth with possible prospects, and ensures that we only consider the really best candidates to come in for an interview. I used to dislike going after up billings. While most of our customers paid their invoices on time, there were constantly a few that needed a nudge or more.

By sending out the email from a ‘[email protected]’ e-mail address rather than my personal e-mail address it depersonalised the message and came across more as an alert rather than an individual asking for a billing to be paid (Email Marketing Active Campaign CouponsFebruary). Not just was it just as efficient as me emailing them, it implied I might stop sending an email that I hated sending out– and it conserved me time!There are couple of tools that I wholeheartedly recommend daily, however ActiveCampaign is one of them.

As a one-stop e-mail marketing service, ActiveCampaign, which begins at $9 monthly has a lot to provide, consisting of limitless emails with all of its plans, third-party integrations, and a variety of auto-responders. This leads to a rather hectic interface, which can be difficult to take in in the beginning look.

Email Marketing Active Campaign CouponsFebruary

Email Marketing  Active Campaign CouponsFebruaryEmail Marketing Active Campaign CouponsFebruary

ActiveCampaign has a big library of online assistance resources and onboarding services, and you can receive assistance through live chat, however not by phone. It’s comparable to Campaign Display in numerous ways, though each bests the other one in some areas. For the very best e-mail marketing experience aim to our Editors’ Option picks in this category: Campaigner and MailChimp , each of which use live support, and generous features.

The company arranges its strategies depending upon the variety of subscribers you’re wanting to reach. Strategies start at $9 monthly for up to 500 contacts and limitless emails. At each subscriber level, you can update to a Plus strategy that adds numerous features consisting of customer relationship management (CRM), a customized domain, and custom branding.

Plans go all the way approximately 100,000 contacts; if you need more, you can call ActiveCampaign for a custom-made plan. In between, you can go with 2,500 contacts for $29 each month, 5,000 contacts for $45 per month and so on. All strategies include endless emails, unlike Campaign Screen, which provides both fundamental plans with restricted emails, and more pricey limitless strategies. Email Marketing Active Campaign CouponsFebruary.

Email Marketing Active Campaign CouponsFebruary

ActiveCampaign uses a 14-day totally free trial that does not need a credit card. To get going, all you need is your company name and email address. Next, you set up a password and after that choose the service you’re searching for– in addition to email marketing, it uses marketing automation, CRM, and sales automation.

The dashboard is frustrating at very first glimpse. It’s difficult to know where to look initially. On the ideal rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is an introduction of your campaign activity. Part of the confusion is that it’s filled with sample details that disappears when you mouse over it.

It’s likewise confusing since ActiveCampaign also offers CRM and other features that you may not plan to utilize, however appear on the dashboard anyhow if you’re utilizing the totally free trial. Email Marketing Active Campaign CouponsFebruary. Along the top of the screen are your main options: contacts, campaigns, lists, and other non-email marketing associated features.

Email Marketing Active Campaign CouponsFebruary

From here you can import and export CSV files or import from a third-party service, such as Asana (Check Out Website at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Recommendations), and numerous more. This is another area where it bests Campaign Screen, which has no 3rd party combination. Email Marketing Active Campaign CouponsFebruary.

Prior to you include any contacts, however, you have to develop a list, just like with Campaign Display. When you develop a list, you require to provide it a name, offer your business’s mailing address for the footer, business URL, and a note letting customers understand why they’re receiving the email (this might lower spam reports from forgetful users.) Next, you can import contacts to that list.

You can likewise opt not to import a certain field. I tried adding e-mail, name, and birthday. It recognized e-mail, but not the other two, but I had the ability to easily create custom fields. You can likewise tag contacts for simple browsing. Click on the projects tab to produce a newsletter. They even have a fundamental mage editor where you can crop the image. MailChimp’s editor is the very best I’ve seen in all of the e-mail marketing platforms I have actually tried. You have access to the underlying code, so you can create a genuinely plain e-mail, provided you make a fundamental design template initially.

Email Marketing Active Campaign CouponsFebruary

MailChimp’s built-in image editor is incredibly powerful. You can resize, crop, and add custom-made text to your images. I miss MailChimp’s email-editing experience. It would save me a little time to have that same experience on ActiveCampaign. But the highly-customizable automations I can build on ActiveCampaign more than make up for that potential time cost savings.

ConvertKit’s e-mail editing experience is really plain, but easy to browse. Their templates are restricted, which is great with me, however their email modifying experience is slightly much easier in that you can develop inline images, and you can create a totally plain e-mail, and even edit the underlying HTML. If you desire to make some quick edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an e-mail, and it takes me to the editor for that e-mail. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they meant to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to change back and forth between numerous emails, I would intuitively be inclined open the very same automation in different tabs, then open the particular emails from each of those tabs.

Email Marketing Active Campaign CouponsFebruary

In the Automations section, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a new tab to more quickly edit your whole series. Contrast that with ConvertKit’s Series.

Again, it would save me a great deal of time to have ConvertKit’s automation e-mail editing experience on ActiveCampaign. But choosing an e-mail marketing platform is like picking a spouse – Email Marketing Active Campaign CouponsFebruary. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced segmentation. Speaking of division, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has restricted segmentation options.

Email Marketing  Active Campaign CouponsFebruaryEmail Marketing Active Campaign CouponsFebruary

You can integrate attributes with an AND/OR operator, and you can blend and match those groups of traits with another AND/OR operator. With MailChimp, you can only section by AND/OR, nevertheless MailChimp’s Pro plan allows more advanced segmenting, for an extra $199 a month. In my look for the best email marketing platform, I saw lots of others, some of which I have actually already mentioned.

Email Marketing Active Campaign CouponsFebruary

ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are much easier to build, though they aren’t as versatile as ActiveCampaign’s, and their divisions options aren’t as sophisticated either. They likewise don’t have goal tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.

MailChimp is totally free for as much as 2,000 contacts, though if you’re severe I ‘d strongly caution versus locking yourself into an e-mail marketing platform simply due to the fact that it’s cheaper on the brief term. Changing is a discomfort, and it may cost you more in the long run. AWeber. AWeber has been around permanently, so they incorporate with anything.

It has just-okay e-mail modifying experience, design templates, and automations. One edge it has, in my opinion, is Global Text Bits. I go more in depth in my AWeber Evaluation. If you’re a little organisation with 5,000 customers or more, and you do not need much more than fundamental broadcasts and automations, AWeber may be a great choice.

Email Marketing Active Campaign CouponsFebruary

I normally don’t believe pricing should be a significant element in deciding the ideal email marketing platform for your service. Having the ideal functions for your marketing method will ultimately make up for whatever rate distinctions you find. However, rate is still an aspect, so let’s take a look at rates for ActiveCampaign vs.

As you can see: If you’re beginning out with 500 contacts, ActiveCampaign’s Lite strategy is less expensive than both AWeber and ConvertKit. ConvertKit is practically double the rate of ActiveCampaign if you’re simply starting. MailChimp, is free listed below 2,000 contacts. But changing is a discomfort, so just choose MailChimp if it’s the very best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I have actually stated, if you’re going to be making complete usage of ActiveCampaign’s abundant automation functions, it’s well worth the rate distinction. In conclusion, ActiveCampaign is an incredibly versatile e-mail marketing platform, and I’m so thankful I took the time to do the research study and make the switch from MailChimp to ActiveCampaign.