How Do I Find The Specs On My Email Marketing Active Campaign

How Do I Find The Specs On My Email Marketing Active Campaign

The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne strategy we have actually explored with a lot is utilizing data captured from our Leadformly kind to personalise the content in our ActiveCampaign emails utilizing ActiveCampaign’s conditional content function. Generally, this allows you to personalise the content in your e-mail projects utilizing rules like ‘If contact’s organisation type = firm, display screen X, otherwise display Y’. Here’s an example of a fully-automated e-mail we send using conditional content.

I believe the reason is because it sounds natural and includes enough personalisation (it referrals that they’re running an agency) that individuals believe it’s been written by hand. We’ve even gotten a lot of appreciation from individuals who’ve determined that it is automated, but are still impressed!If you wish to increase your email campaign engagement by 10-20%, simply send all of your emails twice, however the second time around only send the e-mail to the section of people that didn’t open it the first time round.

While the open rate will not be as high as the very first campaign, it’s still going to be opened by some of your list who would not have otherwise seen it (How Do I Find The Specs On My Email Marketing Active Campaign). If somebody opens your e-mail however doesn’t click through to your deal it suggests that they were intrigued by your subject line, however the deal wasn’t rather best for them.

How Do I Find The Specs On My Email Marketing Active Campaign

Among our most responded-to email campaigns is an easy email that we send to everybody who goes to a Leadformly webinar but does not register for an account (How Do I Find The Specs On My Email Marketing Active Campaign). It appears like this: If somebody clicks ‘Yes– however I have a concern’ or ‘No’ it opens an email addressed to me with the pre-filled text ‘Hi Marcus, I’m not all set to utilize Leadformly because …’.

When we first started purchasing tools for our consumer success group at Leadformly, we tried Intercom, Drift, Promoter.io, and several others. After a number of months we realised that most of the performance we were utilizing in those tools could be replaced by ActiveCampaign. Here are a few of the ways we’re using ActiveCampaign for client success.

How Do I Find The Specs On My Email Marketing Active CampaignHow Do I Find The Specs On My Email Marketing Active Campaign

While it’s suggested to be used for handling sales pipelines it works well work handling any process that has a clear set of actions– like onboarding. We’ve produced automation series to automatically move clients between various actions of this pipeline based upon what pages they check out or events they fire from within the Leadformly application.

How Do I Find The Specs On My Email Marketing Active Campaign

I need to confess, gathering NPS ratings in ActiveCampaign is not simple. We had actually previously utilized Promoter.io to collect NPS, which is (in theory) a plug and play solution. We struggled a lot with their service, which was among the factors for centralising it in ActiveCampaign. Instead of explaining how we set it up here, I ‘d advise reading fantastic short article that ActiveCampaign published, which we followed to collect and automate NPS collection.

In order to inform our clients and make them effective as rapidly as possible, we put all of our consumers into a 7-day onboarding sequence, which drip feeds a series of tutorials, videos, and white papers that they can utilize to discover our software application and improve arise from their lead capture forms. This automation series takes some stress off of our support group, as it indicates that we can address concerns in these tutorials that may have otherwise become support tickets/emails.

When somebody cancels their account or requests a refund for our endeavors, it is necessary that we discover what caused this. In ActiveCampaign, we automatically set off a sequence that asks the customer what made them leave, and then adds/removes them from the correct lists and sequences. It’s basic but is one less thing that our customer success team need to think about.

How Do I Find The Specs On My Email Marketing Active Campaign

Below are some of the methods we’ve utilized ActiveCampaign to automate elements of HR, financing, and worker training. When a brand-new worker joins Venture Harbour, an automated e-mail series is set off that drip feeds info on how we doing things at Endeavor Harbour and why. This makes sure that all brand-new employees have a consistent onboarding experience, and are aligned with the company’s larger photo vision and objectives.

While unconventional, using marketing automation to enhance our new staff member onboarding has actually made this process a lot much easier. We do not check out CVs at Venture Harbour. Instead, we ask all prospects that obtain a job from our site to complete a brief quiz that informs us more about them and how they fix issues (How Do I Find The Specs On My Email Marketing Active Campaign).

At the end of the day, if you’re not going to finish a 10-minute quiz to be thought about for a function at Endeavor Harbour, you’re absolutely not the ideal fit. It likewise provides us a great deal of informative details about candidates. For example, one of our worths at Endeavor Harbour is to never ever stop discovering, so in our quiz we ask ‘What are the last three nonfiction books you check out?’.

How Do I Find The Specs On My Email Marketing Active Campaign

How Do I Find The Specs On My Email Marketing Active CampaignHow Do I Find The Specs On My Email Marketing Active Campaign

This quiz is sent through a marketing automation series, which releases up hours of emailing back and forth with potential candidates, and makes sure that we just think about the best candidates to come in for an interview. I used to hate chasing after up invoices. While most of our customers paid their billings on time, there were constantly a couple of that required a nudge or more.

By sending the e-mail from a ‘[email protected]’ email address instead of my personal e-mail address it depersonalised the message and encountered more as an alert rather than an individual requesting for an invoice to be paid (How Do I Find The Specs On My Email Marketing Active Campaign). Not only was it simply as efficient as me emailing them, it implied I could stop sending an e-mail that I disliked sending out– and it conserved me time!There are couple of tools that I completely recommend every day, however ActiveCampaign is one of them.

As a one-stop e-mail marketing service, ActiveCampaign, which starts at $9 per month has a lot to offer, consisting of limitless e-mails with all of its plans, third-party combinations, and a variety of auto-responders. This results in a rather busy user interface, which can be tough to take in in the beginning look.

How Do I Find The Specs On My Email Marketing Active Campaign

How Do I Find The Specs On My Email Marketing Active CampaignHow Do I Find The Specs On My Email Marketing Active Campaign

ActiveCampaign has a big library of online assistance resources and onboarding services, and you can receive help via live chat, but not by phone. It’s equivalent to Campaign Display in many ways, though each bests the other one in some areas. For the finest email marketing experience aim to our Editors’ Choice choices in this classification: Advocate and MailChimp , each of which provide live assistance, and generous features.

The company arranges its plans depending upon the variety of subscribers you’re seeking to reach. Plans begin at $9 per month for up to 500 contacts and endless emails. At each customer level, you can upgrade to a Plus plan that includes a number of functions including customer relationship management (CRM), a custom-made domain, and custom-made branding.

Strategies go all the way approximately 100,000 contacts; if you need more, you can get in touch with ActiveCampaign for a custom plan. In between, you can select 2,500 contacts for $29 monthly, 5,000 contacts for $45 per month and so on. All strategies consist of unrestricted emails, unlike Campaign Screen, which uses both standard plans with minimal emails, and more costly unlimited strategies. How Do I Find The Specs On My Email Marketing Active Campaign.

How Do I Find The Specs On My Email Marketing Active Campaign

ActiveCampaign uses a 14-day totally free trial that does not need a credit card. To get started, all you need is your business name and e-mail address. Next, you established a password and then choose the service you’re looking for– in addition to email marketing, it provides marketing automation, CRM, and sales automation.

The control panel is overwhelming initially look. It’s tough to know where to look first. On the right rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is an overview of your campaign activity. Part of the confusion is that it’s filled with sample info that vanishes when you mouse over it.

It’s likewise confusing since ActiveCampaign likewise offers CRM and other functions that you may not plan to utilize, however show up on the control panel anyhow if you’re using the complimentary trial. How Do I Find The Specs On My Email Marketing Active Campaign. Along the top of the screen are your main choices: contacts, projects, lists, and other non-email marketing related functions.

How Do I Find The Specs On My Email Marketing Active Campaign

From here you can import and export CSV files or import from a third-party service, such as Asana (See Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Guidance), and numerous more. This is another area where it bests Campaign Monitor, which has no third party combination. How Do I Find The Specs On My Email Marketing Active Campaign.

Prior to you add any contacts, though, you have to create a list, simply like with Campaign Monitor. When you produce a list, you require to give it a name, supply your company’s mailing address for the footer, company URL, and a note letting subscribers know why they’re getting the email (this might lower spam reports from absent-minded users.) Next, you can import contacts to that list.

You can likewise decide not to import a particular field. I tried out adding email, name, and birthday. It recognized e-mail, however not the other 2, however I had the ability to easily develop custom-made fields. You can likewise tag contacts for simple searching. Click the projects tab to produce a newsletter. They even have a basic mage editor where you can crop the image. MailChimp’s editor is the very best I have actually seen in all of the e-mail marketing platforms I have actually attempted. You have access to the underlying code, so you can produce a really plain email, offered you make a standard design template initially.

How Do I Find The Specs On My Email Marketing Active Campaign

MailChimp’s integrated image editor is very effective. You can resize, crop, and add custom-made text to your images. I miss MailChimp’s email-editing experience. It would conserve me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can construct on ActiveCampaign more than offset that prospective time savings.

ConvertKit’s e-mail modifying experience is very plain, however simple to browse. Their templates are limited, which is fine with me, but their email modifying experience is a little much easier in that you can create inline images, and you can develop a completely plain e-mail, and even edit the underlying HTML. If you wish to make some fast edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click on an email, and it takes me to the editor for that e-mail. Note that I can’t even Command + Click to open it in another tab. Whether they meant to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to switch backward and forward between different e-mails, I would intuitively be inclined open the exact same automation in various tabs, then open the respective emails from each of those tabs.

How Do I Find The Specs On My Email Marketing Active Campaign

In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a brand-new tab to more quickly modify your whole sequence. Contrast that with ConvertKit’s Series.

Again, it would conserve me a lot of time to have ConvertKit’s automation email modifying experience on ActiveCampaign. But picking an email marketing platform resembles selecting a partner – How Do I Find The Specs On My Email Marketing Active Campaign. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced segmentation. Speaking of division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has actually restricted division alternatives.

How Do I Find The Specs On My Email Marketing Active CampaignHow Do I Find The Specs On My Email Marketing Active Campaign

You can integrate attributes with an AND/OR operator, and you can blend and match those groups of characteristics with another AND/OR operator. With MailChimp, you can only segment by AND/OR, nevertheless MailChimp’s Pro plan enables more sophisticated segmenting, for an extra $199 a month. In my search for the best email marketing platform, I saw numerous others, a few of which I have actually already pointed out.

How Do I Find The Specs On My Email Marketing Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would probably be utilizing ConvertKit. Their automations are much simpler to develop, though they aren’t as flexible as ActiveCampaign’s, and their segmentations choices aren’t as advanced either. They also don’t have objective tracking, or Message Variables. MailChimp. You already understand that I switched from MailChimp to ActiveCampaign.

MailChimp is free for as much as 2,000 contacts, though if you’re serious I ‘d highly caution against locking yourself into an email marketing platform even if it’s more affordable on the short-term. Switching is a discomfort, and it may cost you more in the long run. AWeber. AWeber has been around permanently, so they incorporate with anything.

It has just-okay e-mail modifying experience, templates, and automations. One edge it has, in my opinion, is Global Text Snippets. I go more in depth in my AWeber Review. If you’re a little service with 5,000 subscribers or more, and you do not require far more than fundamental broadcasts and automations, AWeber may be a good option.

How Do I Find The Specs On My Email Marketing Active Campaign

I usually don’t believe prices ought to be a major consider deciding the best email marketing platform for your company. Having the right functions for your marketing strategy will eventually offset whatever price differences you discover. But, rate is still an aspect, so let’s take a look at pricing for ActiveCampaign vs.

As you can see: If you’re starting out with 500 contacts, ActiveCampaign’s Lite plan is more affordable than both AWeber and ConvertKit. ConvertKit is nearly double the price of ActiveCampaign if you’re just beginning out. MailChimp, is free listed below 2,000 contacts. But switching is a pain, so just pick MailChimp if it’s the best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I have actually stated, if you’re going to be making complete usage of ActiveCampaign’s abundant automation features, it’s well worth the rate distinction. In conclusion, ActiveCampaign is an incredibly versatile e-mail marketing platform, and I’m so delighted I made the effort to do the research study and make the switch from MailChimp to ActiveCampaign.

How Do I Find The Specs On My Email Marketing Active Campaign

How Do I Find The Specs On My Email Marketing Active Campaign

The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne method we’ve explore a lot is using information captured from our Leadformly form to customise the content in our ActiveCampaign e-mails utilizing ActiveCampaign’s conditional content feature. Essentially, this allows you to personalise the material in your email projects using guidelines like ‘If contact’s organisation type = company, display screen X, otherwise display Y’. Here’s an example of a fully-automated e-mail we send utilizing conditional content.

I think the reason is because it sounds natural and consists of enough personalisation (it referrals that they’re running a company) that people believe it’s been written manually. We’ve even received a lot of praise from people who have actually determined that it is automated, however are still impressed!If you wish to increase your e-mail campaign engagement by 10-20%, just send out all of your emails two times, however the second time around just send the e-mail to the sector of people that didn’t open it the very first time round.

While the open rate will not be as high as the first campaign, it’s still going to be opened by a few of your list who would not have actually otherwise seen it (How Do I Find The Specs On My Email Marketing Active Campaign). If somebody opens your email but doesn’t click through to your deal it implies that they were fascinated by your subject line, however the deal wasn’t quite right for them.

How Do I Find The Specs On My Email Marketing Active Campaign

One of our most responded-to email campaigns is a basic email that we send out to everyone who participates in a Leadformly webinar but doesn’t register for an account (How Do I Find The Specs On My Email Marketing Active Campaign). It appears like this: If somebody clicks ‘Yes– but I have a concern’ or ‘No’ it opens up an email addressed to me with the pre-filled text ‘Hello Marcus, I’m not prepared to use Leadformly because …’.

When we first began purchasing tools for our customer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and numerous others. After numerous months we realised that the majority of the functionality we were using in those tools might be changed by ActiveCampaign. Here are a few of the methods we’re utilizing ActiveCampaign for customer success.

How Do I Find The Specs On My Email Marketing Active CampaignHow Do I Find The Specs On My Email Marketing Active Campaign

While it’s indicated to be utilized for handling sales pipelines it works well work handling any process that has a clear set of actions– like onboarding. We’ve produced automation sequences to instantly move clients between various actions of this pipeline based upon what pages they visit or events they fire from within the Leadformly application.

How Do I Find The Specs On My Email Marketing Active Campaign

I need to confess, gathering NPS ratings in ActiveCampaign is difficult. We had actually previously used Promoter.io to gather NPS, which is (in theory) a plug and play solution. We had a hard time a lot with their service, which was one of the reasons for centralising it in ActiveCampaign. Instead of describing how we set it up here, I ‘d advise reading fantastic article that ActiveCampaign released, which we followed to gather and automate NPS collection.

In order to educate our customers and make them effective as quickly as possible, we put all of our clients into a 7-day onboarding series, which drip feeds a series of tutorials, videos, and white papers that they can use to learn our software and improve outcomes from their lead capture types. This automation sequence takes some stress off of our support group, as it implies that we can address questions in these tutorials that may have otherwise become support tickets/emails.

When somebody cancels their account or demands a refund for our ventures, it is necessary that we learn what caused this. In ActiveCampaign, we instantly set off a series that asks the client what made them leave, and after that adds/removes them from the appropriate lists and sequences. It’s simple however is one less thing that our client success team need to think about.

How Do I Find The Specs On My Email Marketing Active Campaign

Below are a few of the ways we’ve utilized ActiveCampaign to automate elements of HR, financing, and worker training. When a brand-new staff member joins Endeavor Harbour, an automated email sequence is activated that drip feeds information on how we doing things at Venture Harbour and why. This makes sure that all new workers have a consistent onboarding experience, and are lined up with the company’s larger image vision and goals.

While non-traditional, utilizing marketing automation to enhance our new employee onboarding has actually made this procedure a lot easier. We don’t check out CVs at Venture Harbour. Instead, we ask all prospects that apply for a job from our site to finish a short test that informs us more about them and how they fix problems (How Do I Find The Specs On My Email Marketing Active Campaign).

At the end of the day, if you’re not ready to complete a 10-minute test to be considered for a function at Venture Harbour, you’re absolutely not the ideal fit. It likewise gives us a great deal of insightful information about prospects. For instance, among our values at Venture Harbour is to never stop finding out, so in our quiz we ask ‘What are the last 3 nonfiction books you check out?’.

How Do I Find The Specs On My Email Marketing Active Campaign

How Do I Find The Specs On My Email Marketing Active CampaignHow Do I Find The Specs On My Email Marketing Active Campaign

This test is sent out through a marketing automation sequence, which maximizes hours of emailing back and forth with prospective prospects, and ensures that we just think about the extremely finest candidates to come in for an interview. I utilized to dislike chasing up billings. While the majority of our customers paid their invoices on time, there were always a few that required a push or more.

By sending out the e-mail from a ‘[email protected]’ e-mail address rather than my personal email address it depersonalised the message and came throughout more as an alert instead of an individual requesting for an invoice to be paid (How Do I Find The Specs On My Email Marketing Active Campaign). Not only was it just as reliable as me emailing them, it meant I could stop sending an e-mail that I disliked sending out– and it saved me time!There are couple of tools that I completely suggest every day, however ActiveCampaign is one of them.

As a one-stop e-mail marketing service, ActiveCampaign, which begins at $9 per month has a lot to provide, consisting of unrestricted e-mails with all of its strategies, third-party combinations, and a range of auto-responders. This results in a rather hectic interface, which can be hard to take in at first look.

How Do I Find The Specs On My Email Marketing Active Campaign

How Do I Find The Specs On My Email Marketing Active CampaignHow Do I Find The Specs On My Email Marketing Active Campaign

ActiveCampaign has a large library of online support resources and onboarding services, and you can get aid by means of live chat, but not by phone. It’s equivalent to Campaign Screen in lots of methods, though each bests the other one in some locations. For the best email marketing experience appearance to our Editors’ Choice choices in this classification: Advocate and MailChimp , each of which offer live assistance, and generous functions.

The company organizes its strategies depending upon the number of customers you’re looking to reach. Strategies start at $9 each month for up to 500 contacts and unlimited e-mails. At each subscriber level, you can update to a Plus plan that includes several functions consisting of client relationship management (CRM), a custom-made domain, and custom branding.

Strategies go all the method up to 100,000 contacts; if you require more, you can call ActiveCampaign for a customized strategy. In in between, you can go with 2,500 contacts for $29 each month, 5,000 contacts for $45 each month and so on. All strategies consist of limitless emails, unlike Campaign Display, which provides both basic strategies with limited emails, and more pricey unrestricted plans. How Do I Find The Specs On My Email Marketing Active Campaign.

How Do I Find The Specs On My Email Marketing Active Campaign

ActiveCampaign offers a 14-day totally free trial that does not require a charge card. To get going, all you need is your company name and e-mail address. Next, you established a password and after that choose the service you’re searching for– in addition to email marketing, it uses marketing automation, CRM, and sales automation.

The dashboard is overwhelming at first look. It’s hard to understand where to look initially. On the best rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample information that disappears when you mouse over it.

It’s also complicated considering that ActiveCampaign also uses CRM and other functions that you might not prepare to use, however appear on the control panel anyway if you’re using the complimentary trial. How Do I Find The Specs On My Email Marketing Active Campaign. Along the top of the screen are your main choices: contacts, projects, lists, and other non-email marketing associated features.

How Do I Find The Specs On My Email Marketing Active Campaign

From here you can import and export CSV files or import from a third-party service, such as Asana (Check Out Website at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Guidance), and lots of more. This is another area where it bests Campaign Display, which has no third celebration combination. How Do I Find The Specs On My Email Marketing Active Campaign.

Prior to you add any contacts, though, you need to produce a list, similar to with Campaign Screen. When you produce a list, you need to provide it a name, provide your company’s mailing address for the footer, business URL, and a note letting subscribers understand why they’re receiving the e-mail (this may reduce spam reports from forgetful users.) Next, you can import contacts to that list.

You can likewise decide not to import a particular field. I tried including e-mail, name, and birthday. It acknowledged email, but not the other two, however I was able to quickly develop custom-made fields. You can likewise tag contacts for easy searching. Click on the projects tab to create a newsletter. They even have a fundamental mage editor where you can crop the image. MailChimp’s editor is the best I have actually seen in all of the e-mail marketing platforms I have actually tried. You have access to the underlying code, so you can produce a genuinely plain email, provided you make a basic template first.

How Do I Find The Specs On My Email Marketing Active Campaign

MailChimp’s built-in image editor is exceptionally effective. You can resize, crop, and include customized text to your images. I miss MailChimp’s email-editing experience. It would conserve me a little time to have that exact same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than make up for that prospective time savings.

ConvertKit’s email editing experience is very plain, but simple to browse. Their templates are restricted, which is great with me, however their e-mail modifying experience is somewhat easier because you can develop inline images, and you can develop a completely plain email, and even modify the underlying HTML. If you desire to make some fast edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click on an email, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they implied to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I desired to switch backward and forward in between various emails, I would intuitively be inclined open the very same automation in various tabs, then open the respective e-mails from each of those tabs.

How Do I Find The Specs On My Email Marketing Active Campaign

In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can edit every one, or you can Command + Click to open each in a new tab to more easily edit your whole series. Contrast that with ConvertKit’s Sequences.

Once again, it would save me a lot of time to have ConvertKit’s automation email editing experience on ActiveCampaign. However choosing an e-mail marketing platform resembles choosing a partner – How Do I Find The Specs On My Email Marketing Active Campaign. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced division. Mentioning division, another factor I changed from MailChimp to ActiveCampaign was that MailChimp has actually limited division choices.

How Do I Find The Specs On My Email Marketing Active CampaignHow Do I Find The Specs On My Email Marketing Active Campaign

You can combine qualities with an AND/OR operator, and you can blend and match those groups of traits with another AND/OR operator. With MailChimp, you can just sector by AND/OR, nevertheless MailChimp’s Pro plan permits more advanced segmenting, for an extra $199 a month. In my search for the ideal email marketing platform, I saw numerous others, some of which I’ve currently mentioned.

How Do I Find The Specs On My Email Marketing Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are a lot easier to construct, though they aren’t as flexible as ActiveCampaign’s, and their segmentations choices aren’t as advanced either. They likewise don’t have objective tracking, or Message Variables. MailChimp. You already understand that I switched from MailChimp to ActiveCampaign.

MailChimp is complimentary for up to 2,000 contacts, though if you’re major I ‘d strongly warn against locking yourself into an email marketing platform even if it’s less expensive on the short-term. Switching is a pain, and it might cost you more in the long run. AWeber. AWeber has been around forever, so they incorporate with anything.

It has just-okay e-mail editing experience, templates, and automations. One edge it has, in my opinion, is Global Text Bits. I go more in depth in my AWeber Review. If you’re a small company with 5,000 subscribers or more, and you do not require a lot more than basic broadcasts and automations, AWeber might be an excellent choice.

How Do I Find The Specs On My Email Marketing Active Campaign

I normally don’t believe rates ought to be a significant consider choosing the right email marketing platform for your organisation. Having the ideal functions for your marketing method will eventually make up for whatever price differences you discover. However, price is still a factor, so let’s look at pricing for ActiveCampaign vs.

As you can see: If you’re beginning out with 500 contacts, ActiveCampaign’s Lite plan is less expensive than both AWeber and ConvertKit. ConvertKit is nearly double the rate of ActiveCampaign if you’re simply starting out. MailChimp, is totally free listed below 2,000 contacts. However changing is a pain, so just choose MailChimp if it’s the finest option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve said, if you’re going to be making complete use of ActiveCampaign’s abundant automation functions, it’s well worth the cost distinction. In conclusion, ActiveCampaign is an incredibly versatile email marketing platform, and I’m so grateful I put in the time to do the research and make the switch from MailChimp to ActiveCampaign.